Wharton Business Analytics Certification | Online Data Analytics Training Course Business Analytics: From Data to Insights Myself Team/Group STARTS ON March 9, 2023 DURATION 9 weeks, online 6-8 hours per week PROGRAM FEE US$2,750 US$2,530 or get US$275 off with a referral Flexible payment available For Your Team View the program page in Spanish , Christopher D. Ittner, PhDSee Faculty Bio, EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Xingmei Zhang and Yongge Dai Professor; Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Anheuser-Busch Professor of Management Science; Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Professor of Operations, Information and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Senthil Veeraraghavan, PhDSee Faculty Bio, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, Business Analytics: From Data to Insights, Blended Learning Solutions for Organizations, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies. Apply now: https://emrt.us/tzgCheck us out on LinkedIn: https://www.linkedin.com/school/emeritused/Stay updated on Twitter: https://twitter.com/EMERITUS_INSTFollow us on Instagram: https://www.instagram.com/emeritus_edLike us on Facebook: https://www.facebook.com/EMERITUS.INST/ Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. Wharton AI & Analytics For Business. Take the opportunity to turn data into a competitive advantage. Use of these school and university names, program names, course names, brochures, logos, videos, images, and brand references does not imply endorsement by, sponsorship by, or affiliation with the underlying school or university. The Business Analytics: From Data to Insights program allows the candidates to get an experience of the Wharton culture through the lectures. Optional practice quizzes and Knowledge Checks are not graded but help reinforce your learning. . Get a chance to interact with Wharton faculty, who are experts in their field, to better understand how to apply business analytics and turn data into a competitive advantage. Youll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and youll develop basic data literacy and an analytic mindset that will help you make strategic decisions. iD Fresh Food Case Study: Apply Optimization Models Apply Data Analytics to Your Workplace. A vibrant buzz filled the Lauder auditorium the morning of February 10th, as twenty-three teams prepared to present their business ventures to a panel of alumni. Gain hands-on experience with machine learning. The program has over 170 video lectures from Whartons expert faculty, providing general information about concepts and frameworks. Yes! Please email us with the details of the program you are interested in, and we will assist you. Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. The Business Analytics online program provides an introduction to big data analytics for all business professionals, including those with no prior analytics experience. Step 3: To create an account, fill in all the required details and finalize by tapping Create Account. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device. Learn how to use historical data such as trends and consumption patterns to estimate forecasts for the future. As the newly hired brand manager of a multinational consumer goods company, you will lead the brands turnaround and increase market share of a product. Because no one does data and analysis better than the Wharton School. Early registrations are recommended because the seats fill up quickly. Our search is cutting edge, but we always have our eyes firmly focused on practical uses in the real world of business. First, identify three sources of use cases and start to build them. Questions like, how can analytics help you predict the future better? Learn more about Analytics Partnerships , Learn more about Professional Engagement . If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. Unlock success with data-driven decision making, 9 weeks, online The A/B Testing Simulation is modeled after real-world interfaces, the Simulation provides students with a highly interactive look into the world of A/B testing, and engages them throughout the entire process from setting up questions to reading the outcome data to find actionable insights. In this course, four of Wharton's top marketing professors will provide an overview of key areas of customer analytics: descriptive analytics, predictive analytics, prescriptive analytics, and their application to real-world business practices including Amazon, Google, and Starbucks to name a few. How has Kohl's been using analytics for smartphone targeting? Decision Trees. Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. The program fee is noted at the top of this program web page and usually referenced in the program brochure as well. However, to ensure the program delivers the desired learning outcomes the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner the cost of which is already included in the overall course fee of the course. about how to make data-driven decisions to a real business challenge faced by global technology Are you looking to stay abreast of the latest marketing trends, better understand consumer behavior, leverage data for key insights, and maximize the effectiveness of your marketing campaigns? Photos: Unsplash, WestCoastivieS via WikimediaLogos provided by ClearbitFind jobs at Jooble, This product includes GeoLite2 data created by MaxMind, available from maxmind.com. March 9, 2023 We have designed this program to fit into your current working life as efficiently as possible. The course provides essential tools and information required to enhance their performance, teaching how to transform data into a competitive advantage. The Business Analytics Capstone Project gives you the opportunity to apply what youve learned And how can analytics help you make better business decisions? $79/month Vanderbilt Medical Center Case Study: How to Improve Predictions Time will be spent among a variety of activities including: The program is designed to be highly interactive while also allowing time for self-reflection and to demonstrate an understanding of the core topics through various active learning exercises. The three sources include: Use cases that support C-level metrics (think revenue, cost, and risk). Truly | 49 comments on LinkedIn You may request a full refund within seven days of your payment or 14 days after the published start date of the program, whichever comes later. How does American Express use social media data to predict whether you are going to give up your American Express card? Candidates have flexible payment options that allow them to choose to pay the full fee at once and in two or three installments on the respective dates. Harness the power of machine learning for better decision-making. If your enrollment had previously been deferred, you will not be entitled to a refund. For the first time in history, business leaders can make personnel decisions based on deep analysis of data. Working It host Isabel Berwick talks to Lynn Wu, a Wharton Business School professor and an expert on emerging technologies related to the future of work. Peer learning adds substantially to the overall learning experience and is an important part of the program. Discussion: How Does Your Company Collect Data? In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. Artificial Intelligence for Business is an online program for learners seeking a competitive edge in emerging business technology. . Duration: 4 weeks (4-5 hours/week). The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. Start date: May 13. iD Fresh Food Case Study: Practice Using Historical Data This allows you to share your credentials on social platforms such as LinkedIn, Facebook, and Twitter. This program is scored as a pass or no-pass; participants must complete the required activities to pass and obtain the certificate of completion. Business Analytics: From Data to Insights. Correlation, causation, forecasting, regression analysis, and simulation tools, Visualizing and interpreting data, understanding optimization models and decision trees. According to a 2020 Sisense COVID-19 survey, 55% of companies used data to improve efficiency during the pandemic while 47% relied on it to improve customer interactions and 45% used it to predict business outcomes. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Forecasting, Regression Analysis Disclaimer Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. Yes, you can do the bank remittance in the program currency via wire transfer or debit card. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. To get started, please complete the information form on the following page. Take the opportunity . The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. The Business Analytics joint concentration between the OID and STAT departments is designed to build deep competency in the skills needed to implement and oversee data-driven business decisions, including (i) collecting, managing and describing datasets, (ii) forming inferences and predictions from data, and (iii) making . The Marketing Analytics program is designed to help you develop an analytical approach to optimize your marketing spends and make informed decisions. A business intelligence analyst at a tech company, say, Spotify, might analyze large amounts of data to generate insights and reports that management can use to make decisions. How could Amazon potentially ship before you buy? This course is designed to impact the way you think about transforming data into better decisions. By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions.
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